In 2010, I was part of the team responsible for the full redesign of HBO.com, transforming it from a static promotional site into an interactive, content-rich experience aligned with HBO’s evolving digital strategy. I contributed UX and visual design that supported deeper user engagement through enhanced show pages, behind-the-scenes content, and early streaming integration. Our team collaborated closely with brand stakeholders, developers, and editorial to modernize the platform and support the network’s shift toward on-demand and digital-first engagement. The redesign set the tone for HBO’s next decade of digital innovation.